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Words: | Submitted: Sun Dec 15 2002
... from one participant to another. The seemingly random result cannot prove that the participants used stereotyping. It rather strengthens the opposite view. Introduction: Stereotyping, as a psychological concept was first introduced in 1922 by Lippman. According to him stereotyping meant, "pictures in our heads". 1994 Oakes defined the same concept as "the process of ascribing characteristics to people on the basis of their group membership". Stereotyping has been described as a three-step process... 1. We assign someone to a particular group (on the basis of their physical appearance). 2. We bring into play the belief that all members of the group share certain characteristics 3. We infer that this particular individual must posses these characteristics. Through the years many studies in the field of stereotyping has brought us closer to the nature of the concept. In 1933 Katz and Braly presented to a group of students a list of ethnic groups and 84 words ...
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