... when the experimenter said "...I will ask for your opinion on how many sweets there are in the jar. Like I think there's about 100". Whether their answer conformed or not to the suggestion was recorded. The results were analysed using the Chi-squared test. A calculated value of 5.06 was obtained which was more than the critical values for both p = 0.05 and 0.025 of 2.71 and 3.84 respectively showing that the results for a one tailed test were significant and supporting the hypothesis. Introduction Conformity is a type of social influence, which was defined by Zimbardo as a "tendency for people to adopt behaviour, attitudes and values of other members of a reference group". Although most people think of themselves as autonomous individuals, they nevertheless are inclined to conform to the social norms that individuals, groups and societies have developed. The social norms that designate as a way of behaving may be ...

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