... factors such as personality type, IQ and sense of humour affect matching not physical attractiveness. INTRODUCTION Murstein's Matching Hypothesis (1972) suggests that people are attracted to people who are of a similar level of attractiveness to themselves and that this can be seen particularly in long term relationships. The reason that Murstein gives for this in his Matching Hypothesis is that although there are many reasons why we would be attracted to someone who is considered more physically attractive than ourselves (prestige gained by being seen with someone who is physically attractive) there is also potential risk of rejection if they do not find us physically attractive. Self-esteem is seen to be a very important factor in this. For example if someone is feeling low in self-esteem then they will choose someone who is less likely to reject them. However, if someone is feeling high in self-esteem they may feel that no ...

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