... their comments. The findings were then assessed using an independent t-test. Results The study found that there was a significant difference in the levels of sensitivity towards the criticisms made dependant upon which group the participant was in. It was found that ...

... colour intensity and sensory qualities (Walsh et al. 1989). For instance, the common association of red with sweet cherry or strawberry flavoured substances may lead to the expectation that an unfamiliar red food will have a significant sweet taste. Roth, H.A., ...

... of someone's appearance. It has been considered that we develop beliefs and stereotypes of what the appearance of a "criminal" would be, which can then determine how we react towards them. Thornton (1939) conducted a study which assessed this ...

... determine specific types of pattern that induced the electroencephalographic precursors of seizures. Further investigation suggested that pattern sensitivity in epilepsy was not as rare as first thought and subsequentially led to studies that determined the stimulus characteristics responsible for the ...

... to dissimilar stimuli. This was a one tailed hypothesis. The null hypothesis was: There will be no difference in the time taken by participants to complete a dual-task that requires responding to similar stimuli than a dual-task that requires responding to dissimilar ...

... by committees, boards, and the jury. Other studies supported his finding of the "risky shift", but contradictions were also found - the shift was not always towards the risky end of the spectrum. At times group discussions lead to an ...

... the meeting was only brief and therefore the participants could only be rated on superficial characteristics. It also gave no example of a correlation between male and female attractiveness. Therefore a follow-up study was conducted 6 months later. This gave more ...

... experiment, which was to investigate what the most significant personality factor in attractiveness was. Chosen were intelligence and humour, as the experimenter believes there must be other factors coming into play when considering if another person is attractive that don't ...

... when the experimenter said "...I will ask for your opinion on how many sweets there are in the jar. Like I think there's about 100". Whether their answer conformed or not to the suggestion was recorded. The results were analysed using ...

... is quite common for individuals to find that they cannot control the amount they worry (see Eysenck, 1992). Often such individuals try desperately not to worry about something only to find themselves thinking even more about it than they would ...

... so through the Corpus Callosum. Hemispheric specialisation (also known as lateralisation of function) states that some of our functions are controlled more by one hemisphere. It is thought that the left hemisphere of the brain is specialised for dealing with ...

... to earlier work conducted by Anthony Gale and Eysenck, both of whom researched personality and its effect on the electrical activity carried out by the brain. It has been proposed that it is the brain that determines our personality, though it ...

... it clear that psychology is not a science. Defining science is not an easy task, yet everyone seems to know what science and its derivatives mean. For this essay science is the observation, identification, description, experimental investigation, and theoretical ...

... 1:2 and this being the largest shoulder to hip ratio in the stimuli. This could have been due to many factors, one of which being the participants perceiving the figure with the largest frame as unhealthy, especially in the health ...

... found that participants could estimate the amount of objects (beans randomly dispersed on a tray) accurately until 8 beans, after which there would be errors in judgement. This ability to observe the correct amount of objects until about eight has ...

... take less time than one that requires several stages, Williams, (2003). Experimental evidence suggests that an increase in time occurs with increased level of abstraction in processing. Letter matching involves the subject making Same-Different judgements about pairs of letters. The following ...

... themselves. According to the social exchange theory, people are more likely to become romantically involved if they are fairly closely matched in their ability to reward one another. Ideally, we would all like to have the 'perfect partner' because, the ...

... A self report questionnaire is then filled out be participants who state which of the statements they agree with. A mean attitude score is calculated from the value of the selected statements. Likert scale (1932) This scale is most commonly used. It ...

... our STM. This is the model which Atkinson and Shiffrin developed: A theory using a similar structure is the primacy and recency effect. The primacy and recency effect was developed by Murdoch in 1962. This theory investigates the order in which ...

... ability of someone remembering it. An example of this would be the process of chunking, which is the method of grouping a row of numbers or letters into sections (chunks). E.g. 9 8 7 3 7 3 8 7 3 9 ...

... criticised for lack of ecological validity. Due to it being an artificial test of obedience and therefore lacks 'mundane realism'. But Milgram may be justified because although there were important differences between experimental and real life obedience, there is a fundamental ...

... between 20 and 50 with varying professions and skills. Participants were recruited using a false advertisement asking for volunteers to take part in a memory experiment, getting paid $4 plus expenses. Participants were deceived as to the nature of the ...

... can communicate better * We assume people with the same views will like us, so we like them in return (reciprocal liking). * Complementary: `Opposites attract`- This refers to the two individuals having different roles, one dominant the other submissive. These opposite ...

... lasts, the more likely it is that the victims will be exposed to threat or harm and therefore the more effects and human responses the event will produce. Within technological disasters and a few natural disasters (such as earthquakes) they usually ...

... the other the learner and they were to draw lots to see who took on each role. This selection process was in fact rigged so that the true volunteers became the teachers and that members of Milgrams' team became the ...