... one has actually come out with any ideas what the media's social, political and cultural effects really are. Media studies is about 'what we think we know and how we came to know it'. It will become a 'centre of crucial changes in our thinking about what's worth learning and how it should be learned'. (Bazalgette, 2000) Media studies is a hybrid subject, meaning 'the ideas come from many different sources'; it urges us to see why theory is important, exciting and how it is used to develop our own thinking. We are also encouraged to think about a literary text as a 'commodity' and why texts are presented this way, who made it, why it was made and in whose interest it was made. In fact, 'media studies is essentially political as it makes you stop taking everything at face value'. (Bazalgette, 2000) This is because different people interpret ...

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