... through tight control over movements and separating planning from executing tasks. Henry Ford (Fordism's proprietor) became famous for both his Model T car invention and his revolutionary system of mass production. His company, based on highly productive, mechanistic and continuous production methods, formed in 1903 as he believed craftsmen (original car producers) could not meet consumer demand Ford would create with their methods. He believed the deskilling of car production was required to achieve 'continuous improvement' and mass production. Whilst other observers argue Ford's motive was to effortlessly control labour and substituting it should it be uncontrollable. The skilled mechanical craftsman then became the lowly-skilled, specialised machine operator (Huczynski & Buchanan 2001:426). Like Taylor's scientific management, Ford wished to further his control by establishing certainty in work practices, which would increase productive efficiency by creating an authoritarian management system overseeing supervision and machine-led repetitive tasks. The threat of an increasing ...

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