... competitive both internal and external in order to keep updated with new process, techniques and tendencies that will definitely help them to achieve a competitive advantage. Nowadays, companies have subsidiaries on different locations through out the world and the way they interact each other according to its objectives, goals and purposes will determine its success or failure. In the case study of Meridian Magnesium we can see a multinational company that has extended its operations to two subsidiaries along with the parent company to be present in the automotive supplier industry of North America and Europe, "with approximately 55 per cent of the global market for magnesium automotive parts". (Case 5-4a, Meridian Magnesium: International Technology Transfer), however as the case states, technology transfer within the company has failed or hasn't been as successful as intended and the creation of new divisions for the purpose of technology and knowledge transfer has ...

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