... leading the market in the UK, Poland and China in its field. The challenges faced in these markets are such that the Group must constantly innovate to remain ahead of the competition. Cadbury Schweppes follows global strategies that offer cost reductions, improved quality, and better ability to meet customers' needs and increased competitive leverage. This can be seen in its agreements with bottling companies to produce Dr. Pepper and 7UP in the US at reduced costs and by its recent acquisitions of Snapple and Wuxi Leaf chewing gum. It has a total of 85 manufacturing and bottling facilities, 30 of which are engaged in the manufacture and bottling of beverage products, and 55 that are engaged in the manufacture of confectionery products. The Group trades in almost 200 countries throughout the world. Competitive Advantage. Cadbury Schweppes' competitive advantage comes from its SBU's being highly related and producing similar products, therefore building ...

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