... more than 13 million customers were served. Its takeover of French travel group havas voyages in July 2000 made it one of the worlds leading leisure companies. Thomas cook cater for all customers as its tour operators offer holidays for youngsters with club 18-30 and other ages with Thomas cook signature. EBay's customers vary in age from18-70 as anyone can access ebay via the internet provided they are 18 and over and have a credit card. 'Shell is a global group of energy and petrochemical companies. The aim of the Royal Dutch/Shell Group is to meet the energy needs of society, in ways that are economically, socially and environmentally viable, now and in the future.'(www.shell.com). They operate in globally in over 150 countries and employ over 120,000 employees a year. They find and produce oil and gas on land and at sea. Competitors include esso (Exxon), Texaco, just a couple of many. 2. Marketing ...

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