... director, Peter Jackson and the impact that the film has already had on New Zealand's tourism policies. New Zealand is about the same size and shape as Great Britain but with a much smaller population. A population of 3.8 million makes it one of the world's least crowded countries (Tourism New Zealand, 2002). New Zealand's landscape varies dramatically from "vast mountain chains, steaming volcanoes, sweeping coastlines, deeply indented fiords to lush rainforests. It has a temperate climate with relatively small seasonal variation makes it an ideal year-round holiday destination" (Tourism New Zealand, 2002). It is easy to see why New Zealand was chosen as the location for filming Lord of the Rings, its diverse landscape makes it the ideal location for everywhere in Middle Earth, from The Shire to Mordor. A portfolio briefing by the minister of tourism in 1999, states "tourism accounts for $9.1 billion annually (10.3% of GDP) including ...

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