... two opposite tourist attractions in Greece; the cosmopolitan island of Rhodes and the cultural - artificial, Vergina. In this section is essential to introduce the two dependent variables of the research, Rhodes and Vergina. General information will be provided below in order to be obvious the antithesis between the two attractions. "Firstly, Rhodes is famous as the island of sun, sea and sand, the ideal place for vacations. It is the third largest Greek island and officially, the sunniest place in the Europe. The island draws hot summer rays like a magnet, so it's no wonder that Rhodes is called the island of the sun." (http://www.rhodos-travel.com/english.htm) "From the rocky beaches, some almost forgotten, of the North-western coast of Rhodes to the sandy beaches of the South. There are beaches with white sand and beaches for windsurfing. Also serene and calm beaches in the South or, bustling party beaches of Faliraki and Rhodes Town. ...

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