... willingness to contract on certain terms, made with the intention that it shall become binding as soon as it is accepted by the person to whom it is addressed" The letter does not express an intention to form a legally binding contract based on certain terms. This is demonstrated by examining the language used in the letter. In the case of Gibson v Manchester City Council1, Gibson received a letter saying "you may wish to purchase" your council house. This letter constituted an invitation to treat, as the language suggested it was not an offer. The same goes for the Niceguys letter. It is merely a request for information, "please inform us of your highest offer", and is, therefore, an invitation to treat. This means that the letter is not legally binding, it merely opens negotiations with the retailers. As the letter is an invitation to treat, the retailers will ...

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