... second media age, are technologically developed forms of communication systems that allow a wide distribution of messages from one point to another, conquering space and time through digitalisation. They unite and bring people closer together, creating what theorist; Marshall McLuhan has called a 'global village', a world turned into a single community through the annihilation of space in time (O'Shaughnessy, 1999, p. 7). Unlike the first media age, second media age is a decentred and two-way communication, emphasising on interactivity. More than merely offering vast information and entertainment to the audiences, new media provide youths a self-identity, a sense of individuality and a way to think differently from the others. With new media today, youths' thinking and attitudes towards life may be manoeuvred in one way or another. Given these factors, it can be seen that new media are relatively important in the lives of young people. In the essay, ...

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